Behavioral Intelligence for Elite Sport

Know the athlete
behind the stats.

Teams know how to evaluate talent. We reveal the person behind it — so recruiting, development, and NIL decisions get made with evidence instead of assumptions.

Behavior Signal — Work Ethic 92%
CautionAreas to DevelopGood to GreatMaintain & Master
Outgoing Diplomatic Direct
Talent evaluation is advanced. Person evaluation is not.

Physical dominance doesn’t remove invisible constraints.

Like a powerful animal conditioned to stay within the reach of a short tether, an elite athlete can be limited by one unaddressed behavioral pattern — even when the physical tools are undeniable. Strength was never the issue. Diagnosing the constraint is.

Surface the behavior. Direct the coaching. Protect the decision.
Built for decisions where fit, time, and capital matter

Who we work with

Professional / NFL

De-risk the roster from evaluation through development.

Behavioral evidence layered into combine evaluation, draft decisions, and in-roster performance coaching.

For professional teams →
College Programs

Move faster on fit, the portal, and player development.

Define culture fit for your program, compare recruits consistently, and focus coaching on what actually affects performance.

For college programs →
High School & Advisors

See the person behind an elite prospect’s projection.

Help families and advisors understand behavioral fit, development priorities, and the trajectory that matters beyond eligibility.

For advisors →
Grounded in the science of axiology

A model built on evidence, not intuition.

Standard personality assessments run 50–60% accurate and rarely produce anything you can act on. Our model is grounded in axiology and designed around approximately 92% assessment accuracy, translating complex behavioral patterns into specific, coachable signals — without exposing proprietary questions or formulas.

Why the approach works →
Experience across

NFL, PGA, LPGA, NCAA Football, Basketball, Soccer, and Volleyball, Texas high school football, boys’ and girls’ high school basketball, and 3SSB AAU basketball.

Track Record

3

NCAA National Championships

7

Conference Championships

7

First-Round NFL Draft Picks

300+

NFL Combine Invitees

The Gap, Quantified

What separates top college from pro isn’t only physical.

The average NFL wide receiver’s 40-yard dash sits at 4.44 seconds — but the behaviors underneath performance (grit, decision- making, coachability, poise) show measurable gaps between levels too, and unlike a 40 time, they can be developed.

Top College vs Pro comparison graphic showing NFL wide receiver 40-yard dash benchmarks and percentage gaps across traits including grit, curiosity, decisiveness, leadership potential, growth mindset, mindfulness, poise, competitiveness, heart, and adaptability
Quantify the human variable

Bring behavioral evidence into your next decision.

A focused conversation about recruiting, development, culture fit, or NIL risk — not a self-serve report.

Due to high demand, response times vary — we typically reply within 24 to 72 hours. No assessment details are shared until we’ve talked.